Pinkishe Foundation, in collaboration with P&G under the project 'Madvocation', is launching a significant initiative in Hapur and Bulandshahr, Uttar Pradesh, on 9th May. The initiative involves organizing street plays at multiple locations within these districts. The primary aim of these street plays is to reach out to adolescent girls and women, shedding light on Menstrual Hygiene Management (MHM) and raising awareness about this crucial issue.

Through the medium of street plays, Pinkishe Foundation and P&G seek to engage directly with the target audience, utilizing an engaging and accessible format to impart important knowledge about MHM. The plays will serve as a platform to address misconceptions, promote hygienic practices, and foster open conversations surrounding menstruation.

This collaborative is an effort by both the organizations to empower and educate communities, particularly women and young girls, about menstrual health and hygiene, ultimately contributing to improved well-being and dignity for all.

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